Join us on Thursday, October 14th from 7 – 8:30 pm at the Harlow Gallery to discuss marketing your art…
Doesn’t much matter what you do or how good you are at it– if nobody knows. Do you wish more people knew about you and your art– but feel like you don’t have the resources or confidence to promote yourself? From perfecting your ‘elevator speech’ to submitting a press release to getting started with social networking, this lively, results-oriented session will offer a nitty gritty tool kit of ideas and advice featuring low cost and cost-effective ways – ranging from time-tested to cutting edge– to get yourself and your art noticed.
Award-winning Hallowell photographer Nancy McGinnis is also the creative force behind her small business, communicado! –focused on the art of communicating effectively through words and images. An experienced freelance photojournalist, marketing consultant and graphic designer, she has created marketing and PR strategies and advertisements for print and television, brochures, posters and flyers, web content, and more. During her tenure as director of the Hubbard Free Library, she gained regional and statewide recognition for this community institution, including the honor of being the first-ever public library to be featured in an episode of Maine Public Television’s ‘Made in Maine’ program.
As a longtime active member of local organizations and initiatives such as the Hallowell Area Board of Trade, the Gardiner Artwalk, and the KVAA, McGinnis has helped these and others build recognition, attract participation and community support. Since good marketing and promotion gets even better with creative partnerships and cross-pollination, McGinnis will also be sharing valuable insight and advice from the perspective of her daughter, Sarah, VP of Creative Services at Frenzy Marketing in NYC.
Many thanks to Savings Bank of Maine for sponsoring the Kennebec Valley Art Association’s ArtTalk series at the Harlow Gallery for 2010!